Thursday, December 8, 2011

Wing 4: Take Action

How to empower others and handle them in the movement
-Take action requires individuals to take action beyond being interested
-Call to action: provides audience with participated next steps
-More likely to get a result for smaller things: make it a diverse opportunity ($5 or 1 hour)
-Social media=more donations, more data, increase motivation

1.) Make it easy: try to match volunteers with a specific skill-have more ambitious behaviors
2.) Proven between connection for personal happiness and being engaged and proactive-any volunteer experience that is fun with increase probability of return (Four square)
3.) Tailor-the more that people feel contributed too, the happier and more satisfied they will be (JetBlue)
4.) Be Open: embrace open leadership

"Chevry runs deep commercial"

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